Putts For Charity®

What is Putts For Charity®?

Launched in 2007, Putts for Charity® is an innovative way to raise money for charity involving both the European Tour Pros and members of the public. Since its inception Putts for Charity® has raised over €500,000 for a number of charitable causes across Europe. 
The 2010 Putts for Charity® campaign was launched at the BMW PGA Championship and will take place at seven tournaments this year which are sponsored locally by Genworth Financial, namely:

• BMW PGA Championship (20th – 23rd May)
• Madrid Masters (27th – 30th May)
• BMW International (24th – 27th June)
• Alstom Open de France (1st – 4th July)
• Nordea Scandanavian Masters (22nd – 25th July)
• 3 Irish Open, Killarney, Co Kerry - July 29-Aug 1 (ProAM July 28)
• Portugal Masters (15th – 18th October)

How Putts For Charity® Works

For every one-putt made by the Tour Pros at the seven tournaments Putts for Charity® will be taking place at, the Genworth Foundation will donate €2 to charity. In addition, members of the public will have the opportunity to participate in the Putts for Charity® programme by putting on the specially designed greens located in the sponsors village. For each successful public one-putt, The Genworth Foundation will donate €1 to charity.

In partnership with the Tour and The Tour Player's Foundation, Pro’s are also encouraged to lend their support at the Putts For Charity® putting green as well as on the course.

In 2010, the main ‘Putts For Charity®’ beneficiary will be SOS Children’s Villages an independent, non governmental and social development organisation, which has been active in the field of children’s needs, concerns and rights since 1949. In 132 countries and territories our activities focus on children without parental care and children of families in difficult circumstances.
‘Putts For Charity’ has previously supported a number of charities across Europe, including The Rainbow Trust and 'Save the Children' . 

European Tour Professional Ross Fisher (Genworth’s brand ambassador) spoke at the launch of this year’s Putts for Charity® launch at the BMW PGA Championship and said “I am delighted to kick start Putts for Charity® once again. For me, charity is about providing opportunities and support to those who need it most, so it seems apt that we launch this year’s programme at Wentworth – the club that gave me the opportunities and support that helped me to get where I am today."